IDI DESIGN AWARD WINNERS 2005
Grand Prix Winner
Concern Worldwide Annual Report by Kim Robinson of Red Dog
Jury Comments
This solution does the complex job of communicating a difficult story with a very positive outlook. It chooses a very up-beat, positive and prosperous approach and by choice of imagery and message projects a bright look into the future. It demonstrates good communication between Client and Designer in portraying the organisation’s philosophy.
Excellent typography and a design appropriate to the theme, shows maturity of approach. As a result, any desire for experimental design innovation has been consciously controlled in respect for the complexity of the theme.
For its legibility, accessibility, graphic design and sensitivity to subject matter, this is an outstanding work, which deserves a Grand Prix trophy.